Consistently transforming your ideas into engaging printed products is a complicated process. We reliably simplify your sourcing and printing experience so that your designs and communications impress.
premier.ca Brand Refresh
For sixty years, Premier Printing has been a printing service vendor for thousands of customers and countless impressions. From humble beginnings in a garage on the east side of Winnipeg to two bright and clean buildings totaling approximately 90, 000 square feet, we continue to chart a course to more comprehensively meet the needs of our primarily business-to-business relationships.
LOGO
For decades our logo has maintained various implementations of the double-P – representing the Ps in Premier Printing, and graphically representing unwinding rolls of printing substrate. Our new logo continues to carry the motion of most printing processes, notably paper and fabric. At the same time, we have modernized the look and feel, removed the need for a circular bug and have added an angular element in a nod to the most recent branding of our Valley dye-sublimation and sewing facility.
WORDMARK
Today, we are thrilled to update the branding of our company to better represent our current and future services. While our legal name remains Premier Printing Ltd., by name we are most readily recognized as simply ‘Premier’. Because we offer more than print services (though this is still what we’re most busy with), ‘Printing’ has been removed from our brand wordmark. Further, in light of plans to significantly increase our online, e-commerce capabilities, we have simply made our primary website our new wordmark: premier.ca.
COLOURS
Perhaps the most recognizable part of our branding for many years has been the ‘Premier’ orange and yellow. It represents legacy and recognition that we can’t throw away! And, so, although we have made some slight colour modifications, we will continue to proudly fly these company colours.
VALLEY
Twelve years ago this month, Premier Printing purchased in whole the design, dye-sublimation and sewing operations of Valley Fashions Inc. For twelve years it has continued to operate and sell under the ‘Valley’ brand, most recently as Valley – Apparel & Display. Moving forward, however, the use of the Valley brand will officially be deprecated and our dye-sublimation operation at 560 Marjorie Street will continue great work under the premier.ca brand. Still the same excellent staff, products and services as before, but now flying the same colours as the head office and paper facility at 1 Beghin Avenue.
TAGLINE
Simply – Occam’s razor? K.I.S.S.? We are constantly finding the most efficient, least complicated way to deliver your products and our services. We reliably simplify to ensure your ‘simply.’
Making – Factories? Yes. Automation? Yes. But craftsmanship still matters! We creatively and productively use current equipment and technology!
Great – Making sure this is how your experience working with us should always be... after all, it’s in our name.
Impressions – Image. Reputation. Integrity. Yours and ours. We deliver timely and quality impressions all round so that you and yours can impress.
DID YOU KNOW WE ALSO…
Finally, this rebranding attempts to rectify an all too common remark we receive while servicing existing accounts or prospecting for new ones: ‘I didn’t know you also…
- provided promotional product sales and service; or
- designed and manufactured fully-customized apparel; or
- could print and mail my catalogue; or
- can store and fulfill my collateral from your warehouse, or
- etc.
Yes, we can. Paper, Promo, Apparel, Display, Fulfillment are well within our wheelhouse. Talk to us today to relieve or improve on some of your sourcing and supply chain challenges!